ISE Logik launches new branding, website and promise for 2022

ISe-Logik Website
GULFPORT Miss. (Feb. 25, 2022) ISE Logik, the concrete moisture mitigation specialist for flooring has done a complete makeover to accelerate their marketing and growth for 2022 and beyond. The company experienced explosive growth in 2021 and shows no signs of slowing down, according to David Seland, founder and one of the company’s principals.
“Over the last several years, moisture vapor transmission has become problematic in the flooring industry, particularly with the enormous popularity of vinyl flooring styles that simply don’t breathe,” said Seland. “Our proprietary admixture formulations for new concrete and topical treatments for existing concrete floor renovations have become the guaranteed solution to stop moisture vapor from damaging floor installations.”
ISE Logik encourages contractors and installers to be “proactive” in addressing the issue, as in its new tagline “Proactive Concrete Solutions.”
“We’ve radically changed our logo, built a new and easier-to-navigate website, and booked ourselves to conduct seminars across a host of training platforms,” observed Seland. “The industry has done a good job in telling contractors and installers on how to test for moisture in concrete, but very little has been said about how to prevent it from being a problem. We intend to change that.”

For more information or to arrange an interview, contact Paul Friederichsen at 770-642-9651 or 404-642-3357 [email protected]

About ISE Logik
ISE Logik was founded in 2012 and is based in Gulfport, MS. The company serves the entire U.S. supplying proactive concrete solutions with moisture mitigating admixtures and topical treatments to the commercial building industry. ISE Logik enables architects, specifiers, contractors, and installers to practice lean construction by utilizing their products that are warranted to 100% RH and require none of the traditional time-consuming and unreliable moisture testing practices.
You can learn more at www.iselogik.com.